GODADDY GONE
For many of us the best part of the Super Bowl happens between plays -- regardless of who is contending for the title. That's because the advertisers always put their best foot forward, focus on offense, and give it 110%. This means that all of the companies air their most creative ads and that many companies try to push the envelope of acceptability. For example, last year the Internet domain name registrar GoDaddy.com did a parody of the Janet Jackson wardrobe "malfunction" which occurred during the 2004 Super Bowl half-time. However, this year GoDaddy has been ejected from the game for an unspecified technical foul. It shows that the ABC and the NFL are seriously trying to make America's second favorite holiday family friendly. Sometimes companies do the right thing.