Thursday, April 14

SOUTHWEST CUTS BONUS MILES
Southwest Airlines is restructuring its frequent flier program so that it will now take "eight round-trip flights in a 12-month period to earn a free ticket anywhere Southwest flies. That compares with just four round-trip flights when the airline offered double credits in the early years of the promotion, and just over five flights more recently with its offer of one bonus credit per round trip." This effectively takes me out of the SWA bonus loop. I fly eight trips or more per year -- but they aren't always into Southwest airports.

Even Southwest is having a hard time making ends meet in this business climate.

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