Saturday, November 14

Will Zondervan recover its reputation?

SCOT McKNIGHT is wondering whether there is something that we should be doing about Zondervan's recent announcement that they're going to publish a new eschatology set by Tim "Left Behind" LaHaye.

Zondervan has spent a lot of time in the evangelical doghouse this year:
  • the brouhaha over the discontinuation of the TNIV Bible translation,
  • the recent publication of Deadly Viper Character Assassins: A Kung Fu Survival Guide for Life and Leadership, which has been seriously criticized for the racial stereo-types,
  • the staff changes at subsidiary Youth Specialties,
  • and now this LaHaye nonsense.
  • It will be interesting to see if Zondervan is able to recover its reputation.
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